How To Build An Affiliate Marketing Website: Start your new life
Having an affiliate marketing business is one of the best ways to make money from anywhere in the world. I have been an affiliate marketer for a while now and I love the flexibility it gives me and the fact there is no limit on how much money you can earn. Here id my guide to on how to build an affiliate marketing website.
What is Affiliate Marketing?
Affiliate marketing is the process of creating content on a website that promotes other people’s products and services. In return for, you get a small commission for every sale that is made via your website.
How Does Affilaite Marketing Work?
The customer searches for something they have an interest in or a problem they want to solve in a search engine.
2. Your Website
Your niche website has relevant content that can help the customer. This could be a review of a product or service.
3. Customer Buys Product
The content has an affiliate link to a product or service that is of interest to the customer on an advertiser’s website. This could be Amazon or pretty much any brand you can think of. The customer buys through the link.
4. You Make Money
As a reward for sending the sale to the advertiser’s website, you get a commission. This can be from 1 to 75% of the sales price. The amount depends on the affiliate program and the product or service you promote.
Advantages of Affiliate Marketing
As with most online businesses there are no opening hours. Your “shop”, which is your website is open 24 hours. Therefore, you have the opportunity to make money while you are sleeping. This also means that you can choose your working hours. This gives you great flexibility in order to do what you want, when you want to.
The other main advantage of building an affiliate marketing website, is the earning potential. How much you can earn depends on a few things:
- Your niche – Some are more competitive than others
- The products you promote – Some niches allow you to sell lots of lower value products, while some allow you to sell a small amount of high value products
- How you work – You need to work hard, but you also need to work smart.
- The quality of your content – This determines how well your content ranks in search engines, as well as how your audience perceives it.
However, the infographic below shows the potential of affiliate marketing. It is based on a product or service that can earn you £30 per sale, which is entirely realistic in the affiliate marketing world.
As you can see, it is possible to do very well with an affiliate marketing website. But, what if you had more than one website?
Building an affiliate marketing website is one of the cheapest ways to start your own business. A hosted website, a computer and an internet connection are the minimum things you need to pay for.
Disadvantages of Affiliate Marketing
Building an affiliate marketing website isn’t all plain sailing though. It takes a long tome to make any money at all. Of course there are exceptions, but expect to be working for a few months before you see even a penny in most cases.
Things You Should Know Before Building An Affiliate Marketing Website
Before you start building an affiliate marketing website, there are a few things you should know and consider. These will help you make some good decisions along the way.
Choose a Good Niche
You need to start your affiliate marketing business with a niche in mind. A niche is a group of people with a similar interest. Some niches are more profitable than others, thanks to the type of products that they have. It can be very difficult to choose your niche, as there are so many to choose from. But, there are a few key things to remember to help you:
- Keep it focussed – It is tempting to choose a broad niche in order to capture as many people as possible. This is not the way to do it, as broad niches have more competition and are less focussed. A focussed niche may not have as much traffic, but it has less competition and has a stronger appeal to your audience.
- Choose a passion – At the very least need an interest in what you are writing about. This will stop you getting bored with it and you will create better quality content if you are enjoying it.
- Choose a niche with a large following – Make sure there are enough people interested in that niche. However, you don’t want to choose one that already has a huge amount of competition
- Make sure it is relevant – If it goes out of fashion, your business will be short lived
It is important to research your niche carefully. This is so you don’t end up wasting time and effort on something that won’t make you money.
Examples of niches are:
- Wealth and money
- Dating and relationships
- Food and Drink
These are all very broad, so you would need to narrow each one down to a sub group of people. This would ensure that you have a targeted audience, to which you can address their problems and questions.
For example, food and drink has a huge amount of sub niches. Vegan, barbecuing, juicing, whisky lovers, pizza ovens, coffee lovers and the list goes on.
One thing you need to do is to not be tempted to start more than one niche website in the early days. I did this and rather than creating lots of great content for one website, I spread myself too thin and had three websites. They all suffered, as I wasn’t creating enough content for all of them. I am now down to two websites, this is still a lot of work, as you can have a full time job with just one website.
Build a Website
Once you have determined what your niche is going to be, you need to build your website. This isn’t a difficult thing to do. I had never built a website before I started affiliate marketing. But, I found a really easy and comprehensive training platform to tell me how to do it. The other bonus, is that you can try it without spending any money risk free.
Join Some Affiliate Programs
When you have a website, you need to be able to monetise it. As an affiliate marketer, you do this with affiliate links. If you can find it on the internet, there is a good chance that there will be an affiliate program for it. The easiest way to find affiliate marketing programs is by doing a Google search. Search for “niche + affiliate program”. This will bring up all the affiliate programs for your niche.
Join the most appropriate ones and check out their payment terms to see how often they will pay you. Some affiliate programs require you to pay to join them. Personally, I avoid these.
If you are just starting out, it will take a long time to earn money from promoting products. It takes a lot of effort too. You need to create a lot of quality content that people will find useful. Over time, you build up a following and trust.
Focussing on your niche and the audience in it, will build that trust. Your audience will see that you know what you are talking about and are an authority within that niche.
Quality content based around keywords will get your content ranked highly in Google searches. The more of your content you get on the first page of Google searches, the more likely you are going to earn money.
Being consistent and constantly updating your audience with information will make your audience loyal to your business. They will also share your content with their friends and other people with the same interest.
Replying comments and engaging with your audience will help to build a relationship with them. Try not to sell to them straight away, as this will put them off and will just see you as a business, which will damage your reputation.
It can take a long time for your content to rank in search engines. This is why you need to be consistently working from day one to eventually get results.
Don't Give Up
It can be a bit soul destroying when you are working hard, but not seeing results. But, this is part of the affiliate marketing game. After 12 months, your website will have trust from your audience and search engines. This will help you to rank and get more traffic to your website.
Many people give up in their first year because they don’t think that their website is working. One of the reasons it takes a long time, is because search engines want to know that you are planning on sticking around before they give your content good rankings.
You will experience ups and downs with your affiliate marketing website. There is a lot to learn about the whole process and how you deal with each situation. As long as you treat the downs as a learning opportunity and keep plugging away, you will be fine.
Many people starting out in affiliate marketing forego any type of training. They will attempt to learn how to do it with free information around the internet. The problem with this, is that with no structure, it is easy to miss out essential aspects.
A proper training course that is structured, will prevent this from happening. Also, if you find a reputable training provider, you will not leave yourself exposed to scammers or those giving out poor quality training resources. The internet is littered with “gurus” that are pushy and will not give you any information without taking your credit card details.
There are proven techniques that make affiliate marketing businesses profitable. For example, you can create your content in a way that will give you free traffic. Without this knowledge, you will always be paying for Google advertising etc. Free traffic that makes you money is the best way to ensure your affiliate marketing website is successful.
I did a lot of research in to training programs and the best one I found was Wealthy Affiliate.
Why Choose Wealthy Affilaite?
Wealthy Affiliate appealed to me, as I got to see what affiliate marketing was all about without spending any money. This was ideal, as I wasn’t yet sure if affiliate marketing was something I wanted to pursue.
Once I signed up to the free membership, I had access to 10 lessons, Jaaxy keyword research tool, 2 free websites, the Wealthy Affiliate community.
Once I realised that affiliate marketing was for me, I realised I needed to take it seriously and learn everything about it. So, I signed up to the Premium membership. The premium membership has more comprehensive training and more support. It also unlocks more features in Jaaxy to make your keyword research more thorough.
Your Next Step
If you are contemplating building your own affiliate marketing website, I strongly suggest you check out the free membership to Wealthy Affiliate. It is risk free and will give you a good idea if you want to carry on with an affiliate marketing business.
If you have any thoughts or questions regarding affiliate marketing, please leave them in the comments section below.